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China Skincare Market (By Ingredient Type: Natural, Chemical, Others. By Distribution: Offline, Online. By Gender:, Male, Female & Others. By Region) - Industry Analysis, Growth, Trends & Forecast, 2022 to 2032

Published Date : December 2022 | Report Id : HC 213 | Format : PDF,PPT | Slides : 170
Report Type : Syndicate Report

The China skincare market was valued at $35.9 billion in 2021 and it is expected to reach $78.8 billion at a CAGR of 7.2% between 2022 and 2032. More than ever, Chinese consumers are concerned with their skin and looks. Male consumers are now more likely to use cosmetics as part of their daily routines, even though women historically utilized cosmetics and skincare items more frequently. During the anticipated period, the market growth will be boosted by this expanding demand.

By region, Chongqing province has been leading the skincare market with highest revenue share across the country (China).

Body care, depilatory products, facial care, hand care, and makeup remover are the major categories in the Chinese skincare market. In terms of per capita consumption, the facial care category led the Chinese skincare market, followed by hand care and then body care. Furthermore, China has higher per capita usage of hand and facial care products than both the world and regional averages. However, in the same year, China's per-capita consumption of body care products, depilatory drugs, and makeup remover was higher than both the world and regional averages.

China Skincare Market

Source: SAI Research

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Moreover, Brands have switched manufacturing to create hand sanitizers and cleaning supplies as well as provided complimentary beauty services for frontline response workers as part of the industry's positive response to the disaster. Another important driver propelling the organic men's grooming products market in China is the rising consumer demand for plant-inspired and premium botanical ingredients combined with multi-functional qualities in natural cosmetics, such as anti-aging, anti-wrinkle, or scars removal claims.

One of the key elements influencing the usage of cosmetics in the China market is the rise in awareness of one's inner intelligence and exterior beauty. Currently, males are using cosmetics more frequently in their daily lives than women, which support the expansion of the cosmetics industry's need. As a result of these shifting lifestyles, the China cosmetics market has expanded. Therefore, during the anticipated time, these key drivers would fuel market expansion.

After the United States, China has the second-largest market for cosmetics and personal care products worldwide. The personal care and cosmetics market in China has been growing significantly, especially for skincare and cosmetics items. The main force behind this is the rising beauty consciousness, especially among millennials and the urbanized population. All brands have the potential for tremendous growth through adaptation and transformation, even if no brand is safe when it comes to preserving its market position in this constantly shifting climate.

Based on ingredient type, the natural ingredient segment accounted for the largest share of this market and is also anticipated to drive market growth during the forecast period from 2022 to 2032. Natural components such as aloe vera, hydrogenated castor oil, pharmaceutical-grade castor oil, coconut oil, turmeric, sandalwood, and rose water, among others, are used to make natural skincare products. By including these components in our regular skincare regimen, customers can get rid of all skin problems and get glowing, healthy skin. The nationwide skincare market would have additional growth potential. 

In terms of distribution type, the online segment has led the market over the past few years. During the COVID-19 pandemic situation, this segment held the largest share. Some key players are focusing on expanding their business growth by offering new benefits through online retailers and online shops. However, the offline segment is also rising due to increasing demand for various types of skincare cosmetics among a large number of Chinese consumers. Several well-known firms have also created a few mini programs to offer electronic coupons and improve consumer relations to increase both online and offline sales. 

By gender type, the female segment holds most of the market share. Male customers are now more likely to use skin care products as part of their daily routine than female consumers, who historically utilized cosmetics and skincare items more frequently. In China, 90 percent of female consumers raised their expenditures on skincare goods. Chinese female skincare buyers who switched to the preferred brand's premium product range upped their purchase behavior by 58%. 36 percent of Chinese women who use skincare switched from their preferred brand to more expensive ones.

Geographically, the Chongqing province has been leading the market growth over the past few years with significant growth for the skincare market. Most of the consumers who purchase skincare products live in this province. Several key players are established in this Chinese state, which is another benefit for the market. On the other hand, Shanghai and Beijing are also leading the market growth due to rising demand for skincare products.

According to the study, key players such as Chando (China), Dior (India), Estee Lauder (U.S), L’Oreal (U.S), Mary Kay Holding Corporation (U.S), Prodya Cosmetics (China), Procter and Gamble (U.S), Pechoin (China), Shiseido (Japan), Wenona (Australia), among others are leading the China skincare market.

Scope of the Report:

Report Coverage Details
Market Size in 2021 US$ 35.9 Billion
Market Volume Projection by 2032 US$ 78.8 Billion
Forecast Period 2022 to 2032 CAGR 7.2%
Base Year: 2021
     Historical Data  2019, 2020 and 2021
     Forecast Period 2022 to 2032
     Segments covered

By Ingredient Type: Natural, Chemical, Others

By Distribution Type: Offline, Online

By Gender Type:, Male, Female & Others

     Geographies covered


     Companies covered Chando (China), Dior (India), Estee Lauder (U.S), L’Oreal (U.S), Mary Kay Holding Corporation (U.S), Prodya Cosmetics (China), Procter and Gamble (U.S), Pechoin (China), Shiseido (Japan), Wenona (Australia), among others.


The China Skincare Market Has Been Segmented Into:

The China Skincare Market – by Ingredient Type:

  • Natural
  • Chemical
  • Others

The China Skincare Market – by Distribution Type:

  • Offline
  • Online

The China Skincare Market – by Gender Type:

  • Male
  • Female
  • Others

The China Skincare Market – by Regions:


  • Chongqing
  • Shanghai
  • Beijing
  • Zhejiang
  • Guangdong
  • Rest of the Chinese Provinces
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